Cooke Cape May
Cape May Ambassador

Cape May: Metrics and Measurement

Cape May: Metrics and Measurement

Metrics, those pesky measurements we use to gauge the effectiveness of marketing and promotion. Ask anyone involved in social media, and they will have some statistic to spout off about the return on investment for…

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Reputation Management When it’s on the line.

Reputation Management When it’s on the line.

Look around Cape May, there are scores of restaurants. Now look online, places like TripAdvisor, Yelp where there are countless reviews of  eateries, hotels and motels. One of the most comforting things for visitors to Cape…

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