Cape May: Metrics and Measurement

Metrics, those pesky measurements we use to gauge the effectiveness of marketing and promotion. Ask anyone involved in social media, and they will have some statistic to spout off about the return on investment for…

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We’re Off and Running into Summer in Cape May

What an incredible start to the summer season in Cape May. An early season heat wave got things cooking two weeks ago. Then the after school crowds started to swarm into town and a storm…

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Booker is Back: Coming to Cape May this Saturday

From the Cory Booker Team: The Senator would like to get the word out to as many people in Cape May as possible. On July 5 in Cape May, Senator Cory Booker will hosting a “Run with…

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The Blogathon is Finished: Now What?

I could say something philosophical, like we made it to the peak, but then what? I had to look back at my June 1st blog post to review what I set out to accomplish. The…

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Finding Calm in the Craziness of the Season

Yesterday, my desk clerk asked me how I would celebrate completing the Word Count Freelance Blogathon? I replied with: “writing a blog on July 1st.” A quick review  tells me that the past several blogs…

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